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If we combine this with a carefully crafted idea (and a scalable architecture) word of mouth can take a site a long way. There's one thing though I'm not really sure of, you mention that everything is dynamic, no static contents is served, how do explain then that every profile on the site has a extension and no query string? of course I can't be sure of all of this, it's just a hunch that tells me this is done for a reason .. I think there is some hidden trick besides just world of mouth. I would add that to my terms and conditions if I had people like you sign up on my site. The thought that you take that much effort to vent about POF is ridiculous. I mean other free sites have been around longer but for some reason aren't as lucky Think about and then consider how you would have handled the situation from the other side, but with 100 other people like yourself. The authors state that the 6 properties of a sticky idea are: Unexpectedness, Concreteness, Credibility, Emotive and Story. It's hard to believe that no caching is being used at all; but it's not impossible."Read an older article I wrote about Apache vs. Just some thoughts of mine, I would be very interested to hear what you think... As site ideas go I would add that the site must provide minimal barriers to entry: no sign up necessary for trying out the site and start off with a good ui interface. IIS, where I specifically address this: can do something very similar to IIS and with tools such as phhttpd.--Dustin Puryear Author, Best Practices for Managing Linux and UNIX Servers Very informative article, great job! Wal I understand that the URLs can be rewritten but just having everything in except the profiles has got to make you think .. Update 5: Plenty Of Fish Update - 6 Billion Pageviews And 32 Billion Images A Month Update 4: Jeff Atwood costs out Markus' scale up approach against a scale out approach and finds scale up wanting.The discussion in the comments is as interesting as the article.I read in another blog he filled up the profiles with fake posts until it got rolling. What is the trick to get to the critical mass where it starts to feed upon itself? ENTREPRENEUR - Jan 27 - How'd you like to sidestep the VC crowd altogether and still see your company pull in M a year? However, fewer of these deals are being made these days.
He made claims in the comments that 64k was a hard number due to the number of ports in TCP.As a result, if you add only one source IP address, the SI can support up to a maximum of 64,000 simultaneous connections to the real servers.If you configure 64 source IP addresses, the SI can support more simultaneous connections.My guess is Markus doesn't want to rewrite his software to work across a scale out cluster so even if it's more expensive scale up works better for his needs.Update 3: POF now has 200 million images and serves 10,000 images served per second.